SEA

Mantas Mereckis & Sofia Akritidou found this new menu option in his Google Ads called solutions. Now I have posted about this before because Dario Zannoni found some documents a few months ago about this. Might be rolling out soon… With Solutions you can create automated and customised workflows without making changes to the code. […]

With all the Google Ads changes that I documented over the last years I found out that not everybody knows and understands all the settings. Even worse, they use incorrect settings… That’s why I made a Google Ads Settings Checklist! To make sure that you are taking full advantage of all the options you have

Google has released their 2023 Q4 financial highlights. – 13% more revenue– YouTube Ads revenue grew by 15,5%– Display Ads revenue shrinks with 2,1%– Search networks revenue growth 12,7% Toral Ad revenue was a bit lower than what investors expected. $65.5 billion vs. $65.8 billion expected. For more information read: https://lnkd.in/eyQPFvb7

Besides the new icons that were discovered by Felix Mayo Ana Perez found these new sizes for the campaign types. Looks like Google wants to persuade users to use Pmax more by creating a bigger section.

Bitcoin Ads are now already live since Google accepted them yesterday!

Google has announced an update for Display & Video 360 API – A new floodlightGroups.floodlightActivities service that enables the programmatic retrieval of FloodlightActivity resources. This was previously only possible using Entity Read Files.– Support of a new inventory source configuration field for YouTube & Partners Line Items.

Felix Mayo just discovered these new icons when you select a campaign type. Very useful!

Patrick Gehn found this new invoice overview in Google Ads!

Bob Meijer & Miles McNair are organizing an advanced conversion tracking mastery workshop! With the upcoming tracking changes, this is great timing and a good deal.The workshop will be held on February 8th from 14:00 – 16:30 (2:00 – 4:30 pm) CET and cost €99. Now besides the workshop, you will also get Free access

From today Google is allowing some cryptocurrencies and related product in the USA. For more information read: https://lnkd.in/enyXF3Ss