Author name: Adriaan

Anthony Higman got a new promotional credit 🤣 for Google Ads Offers are now being manually assigned instead of automatically.

Google has released version 19 of the Google Ads API, introducing new features and improvements for developers. Key updates include: – Automatically generated enhanced video assets for Performance Max campaigns. – Removal of all feed-related entities; assets must now be used instead. – Support for 9:16 portrait image assets in Demand Gen ads. – New

This morning I asked Thomas Eccel when are we going to see the keyword negatives for Pmax! I guess the Google Gods heard us talking 🤣 . Spotted by Helen Gietmann & posted by Thomas Eccel! Note that it was already spotted in a US account but this is the first EU account I saw

Anthony Higman discovered that Google has pre-opted in all LSA Advertisers into the Booking Feature In Google Local Services Ads and forgot to actually include the ability to opt-out…

Arpan Banerjee just discovered these scroll bars in Google Shopping!

Nice, Google has announced some new events! And you can now also register for EMEA 2025.

Barry Schwartz & Brodie Clark discovered this new physical stores tab in Merchant Center!

David Frýdl & Hana Kobzová discovered that Google is testing the Limited by budget text with blue letters!

Anthony Higman found out that Google Ads is making changes to how offline conversions are handled in Smart and Performance Max (PMax) campaigns with Store Goals. S tarting February 28, 2025, Google will increase focus on locally engaged users on channels with higher local intent, such as Search and Google Maps, while limiting view-through conversions

GTM now offers an automated first-party setup with Cloudflare, and the whole process runs smoothly within GTM itself. The feature is in closed beta, but Google’s documentation has already been updated and even includes a form where you can show your interest! Found by Igor Souza