Upcoming Reporting Updates for July 2024
Campaign Manager 360 and Display & Video 360:
User ID Redaction: Starting July 2024, user IDs in Data Transfer files for Florida, Texas, and Oregon will be redacted due to new privacy legislation. Montana will follow in October 2024. This mirrors similar actions taken for California’s CCPA in 2020.
Conversion Modeling Updates:
Safari 17+ Traffic: Conversion modeling for Safari 17+ traffic will be updated in Campaign Manager 360 and Display & Video 360, estimated for July 2024.
YouTube CTV Traffic: Conversion modeling for Display & Video 360 will now estimate conversions for YouTube CTV traffic, also estimated for July 2024.
Display & Video 360:
Offline Reports Migration: Starting July 2024, customers will be migrated from offline to instant reporting in phases. Notifications will be sent within Display & Video 360.
Deprecation of Anonymous Inventory Modeling Dimension: The Anonymous Inventory Modeling (AIM) dimension will be deprecated.
Misconfigured Creative Tracking Events: If a misconfiguration exists between linked Campaign Manager 360 and Display & Video 360 accounts, tracking events for third-party creatives using the ${DC_DBM_TOKEN} macro with Requires ping for attribution will be dropped, leading to incorrect attribution in Campaign Manager 360 reports.
Exchange Name Change: The “YouTube & partners” exchange name will be changed to “Google & Network,” estimated for July 2024.
Time of Day Reporting: All hours will be reported as two-digit values (e.g., “00”, “01”, etc.) to allow proper sorting, estimated for July 2024.
Insertion Order Goal Renaming: The term “Goal” will be replaced by “KPI” (Key Performance Indicator) in insertion orders, affecting the UI, SDF, reporting, and the API, estimated for July 2024.
