Salesforce Data Import
GA4 has added Salesforce as a data source for Data Import
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WPP and Google Cloud Partner to Revolutionize Marketing
WPP and Google Cloud have teamed up to revolutionize marketing through the integration of Google’s Gemini models with WPP Open, WPP’s AI-powered marketing operating system. This collaboration aims to enhance marketing creativity, personalization, and efficiency. Key highlights of the partnership include: Integration of Google’s gen AI tools with WPP’s marketing and advertising data to enable
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YouTube’s New Shopping Creator Updates
YouTube has introduced four new updates for shopping creators, aimed at boosting conversions, providing inspiration, and expanding options: Shopping Collections: Creators in the YouTube Shopping program can now create “collections” to showcase their favorite products, whether from their own line or other brands. These collections will be visible in various areas on YouTube, allowing for
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Google Ads settings & tips checklist!
Just added the remarketing training to the Google Ads settings & tips checklist!
Google Ads settings & tips checklist! Read More »
Conversion Funnel
Brent Neale discovered this new funnel segment a week ago. But it did not work for that account. He just searched for a new account and it works for that account! So below you see an example of the conversion funnel segment. ———– ♻ Share and Like this post if you found this insightful ———–
I’m placed #36 in the top 50 Most Influential PPC Experts!
Happy to announce that I’m placed #36 in the top 50 Most Influential PPC Experts! Congrats to all the other contenders! Special thanks to Wijnand Meijer for organizing the PPC Survey and the top 50. For more information go to: https://lnkd.in/ehN7DuGZ
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Extra visibility Google Manufacturer Center
Casey Gill found out that Google Manufacturer Center is now showing under the sign-in menu alongside Merchant Center and Google Ads.
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CSS Summit 2024
Get ready for the CSS Summit 2024 on April 10th! During this event, you dive into CSS strategies and gain valuable insights. Explore the latest in Shopping trends and AI-powered advertising tools. Stay ahead with product updates and highlights for 2024. Exclusively for Comparison Shopping Services in the EU and Switzerland. Secure your spot now
New Shortcuts GA4
Brais Calvo Vázquez found out that with the arrival of save comparison GA4 gets new symbols to the interface: – A new icon for comparisons that replaces the previous one and directly opens the new flow where we can choose an already saved comparison or create a new one. – shortcut that allows you to
The search location doesn’t match this comparing settings
Nate Louis found this warning: The search location doesn’t match this campaign’s location targeting settings. Has somebody had this warning before or has somebody seen this warning before?
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