Author name: Adriaan

You can now exclude brand terms 𝐨𝐧𝐥𝐲 𝐟𝐨𝐫 𝐒𝐞𝐚𝐫𝐜𝐡 𝐚𝐝𝐬, while keeping them active for Shopping ads. Found by Arpan Banerjee

Google Ads now displays a pop-up notification prompting users to upgrade their Performance Max campaigns with brand guidelines. This ensures better control over how your business name and logos appear in ads.

Google has introduced a mandatory transition from personal to business email accounts in Google Ads to enhance security and access control. Announced in April 2024, this change allows admins to request users to switch with a 30-day grace period before personal email access is revoked.

CrackPPC – Digital Marketing Agency – Google Shopping & Merchant Specialists has spotted the new Demand Gen columns live in the online interface!

Demand Gen is rolling out new video enhancements that will create shorter versions of videos!

Call ads are being upgraded to responsive search ads to introduce new features and streamline asset management. This upgrade includes adding essential assets like a landing page and business name at the campaign or account level. Soon, creating new call ads without a landing page will no longer be possible, and existing call ads without

Google Ads News New Dating and Companionship Ads policy On December 4, 2024, Google announced a new Dating and Companionship Ads policy that requires advertisers running dating or companionship-related ads to undergo a mandatory certification process. Key Updates: Enforcement Timeline Change: The original enforcement date of March 4, 2025, has been moved to April 9,

Campaign Manager 360 is enhancing its capabilities to help advertisers navigate the evolving digital landscape, especially in CTV (Connected TV), through new partnerships and integrations. Updates: Streamlined Creative Workflows Adobe GenStudio for Performance Marketing: Enables seamless creative asset transfer from Adobe to Campaign Manager 360, improving collaboration between creative and marketing teams. Typeface Integration: Uses

Looker Studio Documentation Update The Looker Studio documentation has been relocated from the Help Center to Google Cloud. Visit the new documentation site to learn more about this transition. Modern Charts in Public Preview The new Modern Charts public preview introduces enhanced chart styling, new default configuration options, and additional settings that give report creators

Google Mobile Ads SDK 12.0.0 is now available! Upgrade now for the latest features and performance improvements. Updates: Swift API Changes: – GAD prefix removed. – GAM renamed to AdManager. – GADM renamed to Mediation. – Swift 6 Concurrency: Initial support added for ad format delegate methods. – Xcode Requirement: Minimum version now 16.0. Deprecation