Local Finder Images for Ads
It looks like Google is testing images only for Local Ads! The normal organic listings doesn’t have a picture(source)…
Local Finder Images for Ads Read More »
It looks like Google is testing images only for Local Ads! The normal organic listings doesn’t have a picture(source)…
Local Finder Images for Ads Read More »
Microsoft & Roku are going to collaborate. With this collaboration, advertisers will have better-enhanced ad buying and more optimized performance due to the unique cross-channel data insights. With this partnership, Roku TV streaming ads, Microsoft Audience Ads, and Bing’s paid and organic search ads will now be connected. This means that advertisers will have more
New Microsoft & Roku collaboration! Read More »
Tony Zara shared this picture with us where he was reminded that with the automatic set-up, there will be better free product listings on Google and YouTube! At first, I did not know that you could get free product listings on YouTube but after doing some research on Google documentation it became clear that in limited
Free product listings on YouTube? Read More »
The search revenue in 2022 is year-to-year up with 7.8% in the US! The industry overal has seen a decrease in total revenue share of 1.2%, but Search is still has the largest share. The total digital spend in 2022 was 209.7 billion dollars. Search accounted for 84.4 billion dollar.
Search revenue 2022 US Read More »
GA4 has new counting method settings! You can choose between once per event or once per session!
New Conversion Count Method! Read More »
Google just rolled out their latest product reviews update for April 2023. This is actually their second update of the year and seventh overall. They made the announcement on Twitter and updated their Search Status dashboard with more information on how to write high quality reviews. If you publish review content on your website, it’s
Product reviews update April 2023 Read More »
Today Google announced the SpamBrain report! Google’s SpamBrain has been instrumental in making visits from Search spam-free, with a 99% success rate. This technology uses artificial intelligence to detect and filter out spammy content, ensuring that users get the most relevant and accurate search results. In 2022, SpamBrain was able to detect five times more
Microsoft is launching PLA extensions! PLA Extension is a new retail media solution that allows brands to serve product ads both onsite and offsite with a single budget, while automatically optimizing for the best balance of performance and reach. Previously, onsite advertising had limitations, such as low inventory, a limited number of SKUs, and supply
Microsoft is launching PLA Extension Read More »
The Privacy Sandbox is an initiative by Google to create a more private and secure Internet browsing experience for users, while still enabling publishers and advertisers to deliver relevant and targeted advertising. The Privacy Sandbox Beta is an important step towards achieving this goal, as it will allow developers and users to test new privacy-focused
Privacy Sandbox available Read More »
The New York Times is getting more and more revenue through digital subscriptions. Interesting to see how they have adjusted their revenue model.
Revenue New York Times Read More »