Google has again introduced a new feature powered by generative AI to enhance the holiday shopping experience.
The Search Generative Experience (SGE) now provides AI-generated gift ideas, allowing users to explore specific subcategories and find unique gifts.
Soon when you use SGE to look for apparel, you’ll have the option to generate photorealistic images inspired by the words you search — and shop products that match those images.
The virtual try-on tool, initially for women’s tops, is expanded to include men’s tops, allowing users to see how clothing looks on models with various characteristics.
The last two tools were already announced a few weeks ago. So the only new feature is the AI-generated gift tool
