This new feature allows advertisers to use YouTube creator videos in their ad campaigns through Google Ads. These ads help achieve marketing objectives by adding authenticity, reaching new audiences, and providing diverse, trend-driven content. Partnership ads can be utilized across various campaign types, such as Video Action Campaigns, Demand Gen Campaigns, and Performance Max Campaigns. […]
Data freshness depends on how much events you have in 31 days. Below you see an examplem that for some big websites the processing time is longer. Picture from Himanshu Sharma
How to boost your local presence with location assets in Google Ads!
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In September 2024, the Google Ads Gambling and games policy United States country-specifics will be updated. Google will begin to accept and run ads for sports betting from entities licensed by the Puerto Rico Gaming Commission in Puerto Rico.
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Effective September 25, 2024, Google’s Gambling and Games policy in Germany will be updated. Only gambling operators and brokers licensed by the Gemeinsame Glücksspielbehörde der Länder (GGL) will be eligible to apply for advertising certification for the gambling products specified in the policy. Applications from advertisers of online gambling services that do not meet these
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Google has added a new ‘Set consent mode override’ setting to the Google tag settings that lets you override the default consent settings in your website or app code and instead set the default to ‘denied’ for all regions you choose. The setting is useful when setting up consent mode with a consent mode platform, or if
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Mike Blumenthal with a sharp analysis: “Google Maps cleans up icons and colors and makes maps more readable, So it’s easier to see the Ads “😂
Google Maps update! Read More »
Google released top tips to optimize for the holiday season and beyond with Google AI! Here are the key takeaways: Extended Holiday Season: The holiday shopping period is now much longer, with significant spending days beyond Black Friday and Cyber Monday. Businesses need to be prepared for these extended periods of high consumer activity. Google
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Google has launched two powerful tools designed to help advertisers optimize their first-party data strategies: 1. Tag Diagnostics The Tag Diagnostics tool is a new feature within Google Tag Manager, Google Ads, and Google Analytics. It provides a comprehensive overview of the health of your Google tags, which are essential for accurate data measurement. Key
New Tools to Enhance Your First-Party Data Strategy 🚨 Read More »
Google Ads now offers a new feature where its conversational experience can suggest headlines and descriptions to improve the Ad Strength of your existing Search campaigns. This enhancement helps you optimize current ads more effectively.
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