SEA

On May 18, 2024, Google will update the Bulgaria country specifics of its Gambling and Games policy to reflect recent changes in local law.

Casey Gill saw this Diagnostics tool in the main overview in her Ads account! Can’t remember seeing this in the main section before. Has anybody else seen this before?

Segment your campaigns. The problem is that if you do not segment your campaigns, you have no control over the spending. Google normally will just spend a lot on a few products. By segmenting you can control this. Below you see an example from the shopping booster from ProfitMetrics.io.

Thomas Eccel just shared with me that LinkedIn is now showing unique views!

Google Ads news from week 20: New Demand Gen Beta feature: https://lnkd.in/e3SfKnvfUpdate suspended accounts: https://lnkd.in/eQy4CyemWhat’s App extension Google Ads:https://lnkd.in/efAhz9GsGA4 Dataform: https://lnkd.in/eBzqg6xuSafari 18 can block Display Ads:https://lnkd.in/ebZiJ8ECMarket observer:https://lnkd.in/eXUNrWg7Google Ads Benchmarks 2024: New Trends & Insights for Key Industries: https://lnkd.in/eWJ7DtYmAssign users and groups to report collections for Analytics 360: https://lnkd.in/eD6DzJCtSGE Rollout:https://lnkd.in/enUzCNdhNew recommendations: https://lnkd.in/e3BzxNMx?Update Google Analytics API:https://lnkd.in/evkPEcf2Comparison Filter

Crazy that we just reached 40K subscribers. The goal of 50K this year seems to be very achievable. Everybody thanks for subscribing.

Google Ads news New Demand Gen feature Carolin Carvalho da Silva & Thomas Eccel found out that Google Ads has rolled out a big update for Demand Generation campaigns, introducing the ability to select the preferred format for ads. This beta feature, called “Set ad format preferences,” allows advertisers to choose where their video ads

I made some updates again to my Google Ads Setting template: – Added a how to measure a button video & 12 new tips! For next week I will make a whole new sheet 👀 For more information check my template.

Shailesh Kabra found this campaign subtype in Ads called: subscriptions and engagement. I have seen it before but it could be marked as new in your account.

I just watched a beginner course video for Google Ads. And this guy literally makes a Pmax campaign when opening an account… Let me make a better one with more context.