Author name: Adriaan

Emirhan Bayutmuş discovered that audience Insights for DV360 Line İtems are now available.

Hana Kobzová discovered that Google Ads has added a new confirmation box for various appeal types!

I just got this message from Arpan Banerjee that starting January 2025, Google will streamline advertising policies to simplify compliance and enhance clarity. Key Changes: Retirement of Discover Feed-specific requirements: The Discover Feed ads format requirements will be removed. Unified Ad Standards for YouTube & Discover Feed: Image, text, and video policies will be consolidated under YouTube

Google is testing with an AI Sales Assistant directly in search results! Very interesting. Video credits SERP Alert

Starting January 23, 2025, ads using standalone buttons in image ads without clear context or with disproportionate prominence will be restricted. Full enforcement will roll out over 8 weeks. Violations won’t lead to immediate account suspension; a warning will be issued at least 7 days in advance. Review your ads and remove non-compliant ones by

View All Filters: Report viewers can now see all filters applied to a report, even those they can’t edit. Filter Value Suggestions: Editors can choose from suggested filter values based on the underlying data when using “Equal to (=)” or “In” conditions. This works for all data connectors and can be disabled. Looker Connector Enhancements:

Emmanuel Flossie discovered that Google has added the following new info on membership pricing: As part of free membership signup, Merchants may verify the new account information via an activation code sent by email or by SMS.

Google announced that Demand Gen is now available in Display & Video 360!

Arpan Banerjee just send me that Google will now help you identify and fix product disapprovals from Google Merchant Center, ensuring your items can appear in Google Shopping results and Shopping ads. These new recommendations, found in Google Analytics on the Home page, Insights hub, Reports snapshot, and the Acquisition overview report, alert you to