BIG Google Ads Update: Enhanced CPC is gone 😲 I just got this message from Natasha Kaurra & Luuk Fiets… Starting October 2024, new search and display ads campaigns will no longer have Enhanced CPC as a bidding option. Existing campaigns will continue until March 2025, when they will be migrated to manual CPC bidding. […]
Enhanced CPC is gone Read More »
Felix Mayo just shared with me what the new YouTube Affiliate section looks like.
New YouTube Affiliate Section Read More »
Barry Schwartz posted that Saad Ali Khan discovered that Google has launched a virtual try-on icon!
Virtual try-on icon Read More »
Audience insights are not being removed! They will come back. It is a temporary problem and Google is working on it.
Audience insights? Read More »
Why should you use customer lists: – new customer bidding– re-activate customers– use special discounts for them– get extra insights into the audience you are reaching– for look-a-like audiences
Why use customer lists? Read More »
New podcast is out with Michael Nadalin! Crazy to be in one. I still remember watching every YouTube video of him. Watch it here: https://lnkd.in/e8SuxaRN
The guy on the left has $50,000 in the bank and a paid-off $2000 car. He earns $60,000 a year, has no debt and wears basic, non designer clothes. You would look at him and assume that he’s struggling The guy on the right is $2000 into his overdraft and has a $50,000 financed car.
Georgi Zayakov just sent me that you can now virtually try on dresses while shopping on Google to get a more accurate idea of how they’ll look.
New try-on product launched Read More »
Your daily budget is not your daily budget that is because Google can spend 2 times your average daily budget. Note that your monthly spending limit is not based on 30 or 31 days but 30.4 times your average daily budget.
How spending works in Google Ads Read More »
Are you getting some conversions in for your e-com account? Your structure could look something like this! Just a basic intermediate e-com strategy. You can have different pmax campaigns or different search campaigns with a portfolio bidding strategy! Your structure depends on your account but normally I see these basic campaigns back in an account
Intermediate E-com strategy Read More »