August 3, 2024

New Reporting and Generative AI Tools to Enhance Creative Results 🚨

Google Ads is introducing several new features to boost the effectiveness of creative assets in AI-powered campaigns. Key updates include: Enhanced Reporting: Asset-level Conversion Metrics: Provides transparency into which assets drive the most conversions. YouTube Placement Reporting: Ensures ads appear in brand-suitable places with third-party verification for brand safety on YouTube and Display networks. Generative

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