March 22, 2024

WhatsApp CTAs Google Ads 🚨

Nick Blom from Conversation24 – conversational commerce platform just sent me this breaking news! Google Ads has introduced: WhatsApp CTAs. This allows users to bypass forms and directly engage with advertisers on WhatsApp. It enhances conversions by facilitating instant conversations, enabling real-time engagement, and providing effortless communication. It’s for now not available in Europe but

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Enhanced conversions are live for GA4

Enhanced conversions are live for GA4 (open-beta) Google Analytics has released the user-provided date now! With this update, you’re no longer required to send a user ID before you collect user-provided data from your website or app. User-provided data collection enables enhanced conversion support for Google Analytics 4 conversions. Enhanced conversions allow Google Analytics to

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OpenAI could be launching GPT-5 this summer!

Thanks for sending this big news Arpan Banerjee. This model is expected to surpass GPT-4 in capabilities and is currently undergoing training and safety testing. OpenAI has showcased demos to enterprise customers, signaling potential revenue growth. However, concerns remain about access to copyrighted training data and regulatory challenges in utilizing it.

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