Generative AI
Microsoft is going to charge 30 dollars a month for their generative AI features!
July 18, 2023
New reporting script PMax
Yesterday Google announced a new script for PMax. With this script you can report on your conversions and other metrics. You can find the script at: https://lnkd.in/eqaz9EDf
New reporting script PMax Read More »
Behavioral advertising ban Norway
Thomas Eccel sent me an interesting article that Meta has been temporarily banned from running behavioral advertising on Facebook and Instagram in Norway unless users give consent. The EU’s Court of Justice (CJEU) told that Meta’s behavioral advertising practices are incompatible with the GDPR. Behavioral ads are targeted to individuals by observing their online behavior. The ban
Behavioral advertising ban Norway Read More »
Display & Video 360 API v1
Google announced again that the Display & Video 360 API v1 will sunset on September 14.
Display & Video 360 API v1 Read More »
UA account stopped?
My first UA account has stopped gathering data, some others are still processing data.
UA account stopped? Read More »
Downsides of Google Signals GA4
With Google Signals you can enable cross-device reporting and remarketing The big downside of enabling Google Signals can be that your reports in GA4 have thresholds. These thresholds are being activated because otherwise, advertisers could maybe identify individual users based on the extra data. The big pros of Signals are that you get extra insights
Downsides of Google Signals GA4 Read More »
Add hyperlink Google Chat
You can now add hyperlink text on web and Android when composing or editing a message in Google Chat.
Add hyperlink Google Chat Read More »