Digital Ad spend
Interesting insights from Insider Intelligence!
Microsoft has announced an ad solution to monetize chat.
Microsoft has announced Ads for chat! Read More »
A week ago Google announced that they are launching new testing features on ad inspector across all platforms for AdMob and Ad Manager publishers.
Ad inspector for AdMob & Ad manager Read More »
Google is testing with a scrollable snippet that is interactive and very visual(source).
Test scrollable snippet Read More »
Microsoft Ads announced the code-free conversion tracking setup that is powered by Microsoft Clarity in their March roundup. Now they go a step further because they recommend this tag.
Code-free recommended Read More »
Dario Zannoni found new documentation about what looks to be a new feature called Campaign level Headlines and Descriptions. Help page with details:https://lnkd.in/gCqTFM7i
Campaign level text assets Read More »
Gad parameter This week I saw the &gad=1 parameter for the first time in a URL when I clicked on an Ad. Google also changed the information on their page about gad. New Ad features YouTube Shorts Big update! Google is expanding Shorts into Video reach campaigns and they are adding In-feed video ads to Video
Google Ads news week 18 Read More »
Meta has renamed branded content ads to partnership ads. Advertisers can now also boost more types of organic Instagram content as partnership ads.
Renaming branded content Instagram Read More »
Last week I posted about a new Gmail ad format & placement. Now a lot of people are complaining about this new placement. Besides the placement people are also seeing a lot more ads in Gmail.