Tony Zara and Nick Quintin found this new metric in the competitive metrics report called Ads to Organic Ratio!
The Ads/Organic ratio shows the fraction of ads and organic impressions of an advertiser.
So when an advertiser has 20 times more Ad impressions than organic impressions his ratio is 20!
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Subscribe for freeBefore, picking non-skippable in-stream switched off the other formats. Now you can combine skippable in-stream, bumper, In-feed and Shorts with non-skippable ads in one campaign. What else changed: Non-skippable in-stream…
Spotted by Hana Kobzová, via PPC News Feed
The old toggle is gone. Check your campaign settings to see how the new option appears in your account.
Spotted by Arpan Banerjee
To show your program on Google, you need: a program that meets Google's editorial and participation criteria. a supported country: Australia, Brazil, Canada, France, Germany, India, Italy, Japan, Mexico, the…
Via Barry Schwartz
