In one Ads account, I found out that custom video campaigns are split into:
– get views
– efficient reach
If you want to optimize for video views select the get views. For impressions, you chose efficient reach.
![](https://adriaan-dekker.nl/wp-content/uploads/2023/05/Ontwerp-zonder-titel-15-1024x1024.png)
In one Ads account, I found out that custom video campaigns are split into:
– get views
– efficient reach
If you want to optimize for video views select the get views. For impressions, you chose efficient reach.