Dynamic Changes in Google Shopping Carousel
Barry Schwartz and Khushal Bherwani found out that when you swipe in a dynamic shopping carousel that the carousel below also changes.
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SEO
Google’s Event Parameters Guide
Dario Zannoni found out that Google has released a comprehensive list of event parameters for standard events! Very useful to check most of the event parameters from automatically collected events, enhanced measurement events, and recommended events. For more information visit: https://lnkd.in/e2NkBFcx
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Introduction Structured Data Support Product Variants
Google has introduced structured data support for Product variants, following previous expansions for Product structured data in 2022 and shipping/returns structured data in 2023. This enhancement allows merchants to display various product variations more effectively in Google Search results, enhancing the shopping experience for users. The new support includes the Schema.org ProductGroup type and three
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Google’s new color button test!
Just texted Barry Schwartz about this new color button test in Google and Thomas Eccel also saw it! Looks okay in my eyes.
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Google has added height in virtual try-on
Shameem Adhikarath & Barry Schwartz found out that Google has added the heigh of the model to virtual try-on.
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GA4 Fixes
Steve Lamar posted last week this interesting extension that shows percentages of the total in GA4! For more information here is the extension: https://lnkd.in/ebZXq3Gw
SGE now works on Safari’s mobile version
Landon Moore found out that SGE is now working on the mobile version of Safari!
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5 ways to use Circle to Search
Google is actively promoting Circle to Search with Samsung but now also on their blog. They showed 5 ways to use Circle to search: – Shop what you see– Look up a word or phrase– Get travel inspiration– Compare options– Ask more complex questions Shop what you see:> Use Circle to Search to discover and
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INP transition
Google has announced that INP will officially become a Core Web Vital and replace FID on March 12 of this year, and that FID will be deprecated in this transition.
The Future of SGE
Yesterday Google CEO Talked about the future of SGE. Search Engine Journal documented the following information SGE (Search Generative Experience): – Google is in the early stages of the “Gemini era,” emphasizing the importance of SGE and AI in Search.– Despite speculation, there’s no confirmation about SGE becoming the default experience in 2024, but Google