Third-part cookies 👋🏻
From Q3 2024 third party cookies will go away. In Q1 2024 Google will start with testing disabeling 1% of the cookies. For more information read: https://lnkd.in/eSqQPQXa).
Third-part cookies 👋🏻 Read More »
SEA
From Q3 2024 third party cookies will go away. In Q1 2024 Google will start with testing disabeling 1% of the cookies. For more information read: https://lnkd.in/eSqQPQXa).
Third-part cookies 👋🏻 Read More »
The Google Ads spending/serving issue has been resolved after almost 3 days!
Google Ads Issue Resolved in 3 Days! Read More »
So people (sometimes me) are renting a lot on Google Ads. But the system also has a lot of pros so let’s share some pros and some cons. Feel free to add extra pros and cons in the reactions! Pro’s: – quit when you want– see what you get (outcome)– instant results and quick set-up–
Pro’s and Con’s Google Ads Read More »
Google is going to update the Local Services Platform Policies. On 13 November 2023, Google will consolidate the existing Local Services Ads photos guidelines on the same page as the Local Services platform policies.
Update Local Services Platform Policies Read More »
Wow! Google has launched Google Ads Data Manager. With this product, Google will help businesses manage and use your 1 party data in one place. This tool will for example simplify the enablement of enhanced conversions for leads and Customer Match. Google Ads Data Manager is rolling out and will become generally available in Google Ads in early
New Google Ads Data Manager 🚨 Read More »
I had one account that performed really bad with manual CPC in shopping. The search terms were so off and I had to exclude many keywords. So, I decided to switch to maximize clicks and now I see good search results and even conversions! I know it’s still early on but I’m looking forward to
Maximize clicks performs better? Read More »
Emmanuel Flossie found this new attribute called limited availability. He later wrote that a partner can use values 2 or 1 to indicate limited availability.
New attribute called limited availability Read More »
Geert Groot sent me a screenshot yesterday about the September Business report. He found that it looked like it had a bug I myself found it too!
Bug in September Business Report Read More »
Interesting A/B tests for Demand Gen!
Fascinating A/B Tests in Demand Gen Read More »
Niklas Buschner has done an amazing test with testing Enhanced conversions against GCLID. The outcome: – Email with GCLID 243,99 deals with a value of €347,514.59 – Only email 181,99 deals with a value of €264,694.59 With this outcome, you would not want to really on only enhanced conversions. For more information check his post and
Enhanced conversions vs GCLID Read More »