Author name: Adriaan

New PMax features

Google announced new features for Pmax: – Campaign-level brand exclusions– Page feeds– Asset group reporting– Budget pacing insights Google also added the video creation tool to Pmax. Before you could only create a video in the asset library. For more information: https://lnkd.in/e8znTsgH

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Search week

In 4 days the search ads week is starting. Google is giving 4 presentations during search week: 27 February: How Search has changed28 February: How to think differently about Search1 March: How to test and learn with Search2 March: How to succeed with Search Guests will be Kasim Aslam, Natalie Barreda, Tsuki Schmidt, Andy Goodwin. You can register at:https://lnkd.in/ekxRdbWV

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Update Search Console

Google has updated the Search Console users and permissions management. The new update includes: – distinguishing between verified and delegated owners– easier, immediate removal of verified owners– ability to change delegated owners’ permissions levels– ability to see your property’s verification tokens for all current and previous users and specifically see tokens leftover by previous owners–

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