Bing has uploaded a blog where they described three goals for their search:
– sending traffic to publishers
– increase revenue for publishers
– foster a healthy ecosystem
Besides the goals they also shared some ideas they are exploring:
– An expanded hover experience where hovering over a link from a publisher will display more links from that publisher
– For Microsoft Start partners, placing a rich caption of Microsoft Start licensed content
– they are also exploring placing ads in the chat experience to share the ad revenue.
