June 30, 2024

Google Search term update (9% more search terms visible on average) 🚨

Recent updates have boosted broad match performance by 10% for Smart Bidding advertisers. Besides the broad match update Google has releasedfour key updates to query matching and brand controls: Key Updates: Brand Inclusions in Broad Match: New Recommendation: Easily identify and apply brand inclusions on your Recommendations page to limit traffic to selected brands while […]

Google Search term update (9% more search terms visible on average) 🚨 Read More »