April 6, 2024

Sarai Rodriguez just sent me this Spanish message that there is a bug in the Customer match Conversion-Based audiences that will lead to a size of 0… Google is aware of the problem and they are going to fix it.

Kristian Maltzahn found out that the Cloud retail destination is live. This feature was announced one week ago.

It looks like Google is now fully rolling out Data Manager because all my accounts now have access to this future and I also see a lot of people writing about it. With the use of Data Manager Google simplifies the importing and activation of first-party data, aiming to alleviate the complexity of sharing and

Google has auto opt-in the use of auto-generated video for display. This was done some time ago. But something you will miss. Because you need to open the Additional format options. ———– ♻ Share and Like this post if you found this insightful ———– For more tips and information check my Google Ads settings template:

In a nutshell, 85% of ad spending on Performance Max ads goes to Shopping Ads, but 50% of that spending isn’t profitable. To address this,Frederik Boysen will discuss four strategies for optimizing Google Ads accounts: – Increase budget for highly profitable products.– Control spending on slightly profitable products to maintain profitability.– Separate unprofitable products and

Nate Louis just got this error in the trademarks. Annoying… I see this happening a few times a year.

Alphabet, Google’s parent company, is considering making an offer to acquire HubSpot, an online marketing software company valued at $35 billion. This potential mega-deal would be rare in the tech industry, especially amid increased regulatory scrutiny. Alphabet has been in discussions with investment bankers about the offer’s details and regulatory approval. While no offer has

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