Charles Farina spotted again a new option in the demo account of GA4. This time he saw a new audience integration between GA4 and Google Ad Manager. This feature for publishers is normally only available in paid UA360. Would be nice if it comes to GA4.
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Google has announced the first update of July for GA4 With this update Ecommerce dimensions and metrics are now available in the custom report builder. The new Ecommerce dimensions for the custom report builder: – Item affiliation– Item brand– Item category– Item category 2– Item category 3– Item category 4– Item category 5– Item ID–
Thomas Eccel spotted this big update where you can opt-in for Enhanced Conversions on Account Level.
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