June 8, 2023

LinkedIn update

LinkedIn just announced company messages! Besides this announcement, LinkedIn also announced: – New 2023 B2B Marketing Benchmark– AI Copy Suggestions– conversions ads– thought leader ads– audience insights– B2B Leaderboard– CMO scorecard For more information check: https://lnkd.in/enJcYgHe

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Google Ads API 14

Google has released API 14. Some updates: – Added the following recommendation types: DynamicImageExtensionOptInRecommendation, LowerTargetRoasRecommendation, RaiseTargetCpaRecommendation. – Added Customer.offline_conversion_client_summaries to show the status and diagnostic information of the customer’s offline conversion uploads and adjustments. – Added support for retrieving, creating and updating account-level negativekeywords through CustomerNegativeCriterion.negative_keyword_list. – Added conversion action types and ConversionAction.google_analytics_4_settings to support identifying Google Analytics conversions and determining whether a conversion is imported from

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