YouTube is launching new ways to help advertisers connect with Gen Z audiences.
These new options are Gen Z Music and a Trending Music on Shorts pilot.
![](https://adriaan-dekker.nl/wp-content/uploads/2023/04/Screenshot-2023-04-28-at-22.43.35.png)
YouTube is launching new ways to help advertisers connect with Gen Z audiences.
These new options are Gen Z Music and a Trending Music on Shorts pilot.