In my experience Google Ads does not always work.
Tomasz Abbott-Wieczorek also said it already earlier in hist post today.
That’s why I have given my honest advice to some companies about their chance.
Sometimes I will say that it’s more a test if we begin with advertising.
Or I will tell them that they need to change some things before we can even test.
Being honest and creating a good expectation is really important.
It’s better to over deliver than under deliver.
