If Gemini can make Ad text and if Google can make pictures for Ads. The cost of creating Ads can go down. A lower cost for Ad creation should leads to more profit for a company. That profit can be invested in Google again and they can get even more revenue 🤑. If these tools work well of course.
On the other side it could be also the case that because of these tools we can think more about strategy and really take ad creation to the next level by investing more time.
