Niklas Buschner has done an amazing test with testing Enhanced conversions against GCLID. The outcome:
– Email with GCLID 243,99 deals with a value of €347,514.59
– Only email 181,99 deals with a value of €264,694.59
With this outcome, you would not want to really on only enhanced conversions.
For more information check his post and follow him: https://lnkd.in/deK6XTm3
