SEA

Is it me or has Google changed the pencil here, for the view budget report and edit budget?

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I’ve included below all the Google Ads news from week 12: Google changes target CPA: https://lnkd.in/eK-8gMqCOffsite retail beta: https://lnkd.in/evwFpxzqRequests per minute per project: https://lnkd.in/epx7Yd8PSocial extensions: https://lnkd.in/ezStaS2UNew Pmax field:https://lnkd.in/euHnynGgEMEA product kick-off: https://lnkd.in/eCBHhDgSConversion tracking + credit: https://lnkd.in/eFqDJpQjEnhanced by Google: https://lnkd.in/e4Z7MARbAds Policy monitor: https://lnkd.in/eEiZ2Td6Simulate campaign: https://lnkd.in/etfMGUbCNew auction element in the documentation: https://lnkd.in/eZAXHxSENew insights tab: https://lnkd.in/epBXa_sCGML: https://lnkd.in/e47DPSKhWhatsApp CTAs Google

Arpan Banerjee found out that Bing is just advertising for their search results in Google. ———– ♻ Share and Like this post if you found this insightful ———– For more tips and information check my Google Ads settings template: https://lnkd.in/e65mXXai

Arpan Banerjee just discovered that Google is also showing just a website button now for the Ads! ———– ♻ Share and Like this post if you found this insightful ———– For more tips and information check my Google Ads settings template: https://lnkd.in/e65mXXai

Google Ads Your target CPAs have been reduced to your daily budget Felix Duerler found this notification! Have you guys seen this before? Is this triggered by an AAR? I barely use those… Closed beta offsite retail media campaigns Retail media is on the rise due to its mutual benefits for retailers and brands, especially

Arpan Banerjee sent me this picture of the extension from WhatsApp which is easy to add. It is just an extension of the assets in Google Ads. Note for now this is a beta in India. ———– ♻ Share and Like this post if you found this insightful ———– For more tips and information check

The first offer I got for a 35-euro gift card for a 10-minute survey interesting! I think it’s positive that Google is asking for a lot of feedback on their products.

A few weeks ago Google shared that you will get the functionality to share your Pmax assets even with people without a Google Ads account. Scott Carruthers now found this functionality live. You can check if it’s live in your account at Asset group > Preview Ads > Share > Copy Link> Share the link

Hana Kobzová & Axel Falck discovered that publishers can now access detailed pricing information for billable ads shown to EEA users. The price data is available as a daily downloadable CSV file and shows how much you get paid per billable ad and associated costs. You need to request access to the price data, which