SEA

Anthony Higman found this new label on his brand ad called people also consider.

Arpan Banerjee just sent me these upcoming events from Google! April 11: Grow online salesApril 11: Grow offline salesApril 16: Increase AwarenessApril 16: Generate leads For more information go to: https://lnkd.in/eAuSbpMq

So I missed some news today on the Merchant Center changes from today: Changes Starting July 31, 2024: Extension of delivery cost requirement to additional countries: Delivery cost will now be mandatory and enforced in India and New Zealand. Offers without delivery cost will be disapproved in these countries. Changes Starting September 1, 2024: Optional

In 2024, significant geopolitical and technological changes are reshaping the global landscape, presenting both opportunities and risks. Leading performers are strategizing to seize emerging opportunities and anticipate potential challenges worldwide. Google’s miniseries, “Think Global,” offers a three-episode framework for mastering international growth. In each episode, experts from Google and The Economist Group will: – Analyze

I just added the new shopping attributes to the shopping list and the CSS Summit. I’m also adding a short walkthrough of a search campaign set-up and I’m showing you how you can adjust your Cookiebot banner with one click on a button. For more information, please refer to this link!

Bjorn Verbrugghe found this Ad, looks like Google is again testing with bigger pictures for Google Ads.

Arpan Banerjee just sent me that starting April 9, 2024, Google is implementing several updates for Merchant Center: – New product data specification attributes for AI-generated content in Shopping ads & free listings. Merchants must disclose text content created using generative AI using structured_title and structured_description attributes. – Addition of loyalty_program attribute for setting up

YouTube has introduced four new updates for shopping creators, aimed at boosting conversions, providing inspiration, and expanding options: Shopping Collections: Creators in the YouTube Shopping program can now create “collections” to showcase their favorite products, whether from their own line or other brands. These collections will be visible in various areas on YouTube, allowing for

Just added the remarketing training to the Google Ads settings & tips checklist!

Brent Neale discovered this new funnel segment a week ago. But it did not work for that account. He just searched for a new account and it works for that account! So below you see an example of the conversion funnel segment. ———– ♻ Share and Like this post if you found this insightful ———–