SEA

SEA

Google Search term update (9% more search terms visible on average) 🚨

Recent updates have boosted broad match performance by 10% for Smart Bidding advertisers. Besides the broad match update Google has releasedfour key updates to query matching and brand controls: Key Updates: Brand Inclusions in Broad Match: New Recommendation: Easily identify and apply brand inclusions on your Recommendations page to limit traffic to selected brands while

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Useful Google Ads Scripts

Scripts can help you automate tasks or alert users on for example performance changes. Some interesting scripts: – Mike Rhodes 💡 Pmax Channel script: https://lnkd.in/eqzwA9vs– Mike Rhodes 💡 Search Term script: https://lnkd.in/e3ZZDJ9V– Google Ads change history script(Nils Rooijmans): https://lnkd.in/erjF8qeR– Benchmark price script(Flowboost): https://lnkd.in/eYs8Umtd– Link checker script(Google): https://lnkd.in/e3p_3unc– Jack Felstead Pmax script: https://lnkd.in/eqh-mYwx– Frederik Boysen Shopping

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New Shopping Tools

Google Introduces New Shopping Tools Ahead of Summer Sales Google is enhancing its shopping features to assist consumers in navigating the upcoming summer sales, catering to the growing interest in online deals. Key updates include: Updated Deals Destination: Displays the latest deals from various retailers in a carousel format, organized by product categories, accessible on

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