SEA

Leonard Raleigh found out that Google is now loading unique advertisers when it shows you screened LSAs.

So Emir Bayutmuş found out that the new demand gen campaign type is now online in his accounts. I myself have not yet access to this new campaign type but the rollout is in October so it looks like it’s just a matter of time.  Curious if you already have access? Then create a new campaign and

f you don’t have time to check the weekly updates just check this monthly Google Ads update list: Asset Group Reporting: https://lnkd.in/evfsFJ5dURL Rules: https://lnkd.in/eYzVe78bPerformance Planner:https://lnkd.in/eZD4YN2YSuggested headlines: https://lnkd.in/e6cp8tTUSearch themes explanation: https://lnkd.in/e9eXQ5YSVerification before appeal account suspension: https://lnkd.in/eMa8jNAgExpanding Local Service Ads: https://lnkd.in/e47FrAADSegmentation video format: https://lnkd.in/eBB9mqtUNew Video setting Google Ads: https://lnkd.in/eCzdHCSUInternal Changes: https://lnkd.in/eeaehCmSNew Ads Status: https://lnkd.in/efV9mM2rGoogle raised Ad prices: https://lnkd.in/eAumcSJeSpaces in Beta: https://lnkd.in/e2s5GUKQGA4 Checkout report: https://lnkd.in/e6Ej-HhCChange to Ads video views: https://lnkd.in/ekdP4ZQUAI updates Google

Below you find the Pmax changes from the last 4 months. September: Asset Group Reporting: https://lnkd.in/eWqWWqZYURL Rules: https://lnkd.in/eYzVe78bPerformance Planner:https://lnkd.in/eZD4YN2YSuggested headlines: https://lnkd.in/e6cp8tTUSearch themes explanation: https://lnkd.in/e9eXQ5YS August: – New Pmax audience signal: https://lnkd.in/eJDbqa6z– Upgrade vehicle Ads to PMax: https://lnkd.in/ehe5qsTm– Exclude URL’s: https://lnkd.in/eHeZG2UK– Update Pmax guide: https://lnkd.in/eWxBM7as– Feed-only: https://lnkd.in/evAwdUyS– Page Feeds in PMax: https://lnkd.in/emQgTx5P July: – Improved Search Terms insights: https://lnkd.in/gAnqEnpH– New upgrade recommendations tool to Pmax: https://lnkd.in/gPaeZqu4– New Modification

Android Authority found out that TikTok is working on a paid edition without Ads.

On September 20, 2023, Google will start rolling out backend improvements on Google dynamic ad targets.

Special Google Ads newsletter Offer! Get 100 dollars off the God Tier Framework from Ed Leake! In this framework, Ed shares a 400+ points interactive checklist with step-by-step build, audit and optimizations, bidding strategies, ad creation templates, and SOPs to scale accounts. With this framework, you can streamline your Google Ads optimizations & and improve your results

Navah Hopkins wrote and very detailed article where they analyzed 2637 accounts, conducting a study to explore the effectiveness of broad match type vs exact match type. One of the big takeaways from this study is that: Exact match outperformed broad match in terms of CPC, CTR, CPA, ROAS, and conversion rate for the majority of

I already posted about it a few days ago but now Google has officially announced video view campaigns for YouTube! With this format, you can get the most views across all of YouTube’s video formats.

Frank Sandtmann found these Bing Ads with no proper label! They only have a sentence above the Ad that says Ads related to…