SEA

In Q1 2024, Google will introduce programmatic bidding for limited ads, allowing contextual programmatic demand from various sources. This optional feature utilizes invalid traffic detection-only cookies and local storage, even without user consent signals. Publishers must decide whether to adopt it based on legal considerations regarding user consent for such tools. Opting out is recommended […]

In January, Google will update the Cryptocurrencies and related products Policy to clarify the scope and requirements for the Advertisement of Cryptocurrency Coin Trust!

Advertisers can temporarily have the option to exclude all campaign types, including Performance Max and app campaigns, from the SPN. This option came just after the allegations in an Adalytics report about Google’s ads appearing alongside potentially harmful content. No Idea where this option is but it should come? For more information, please refer to

What are the Biggest Google Ads changes from the beginning of 2023 until now? You read them below: – Sunset Google Optimize & Google Analytics– Pmax experiments rollout– Shopping Ads for hotels and Pmax for hotels– High-Value Optimization for NCA in PMax– You can not use Content targeting anymore in video campaigns– Campaign-level brand exclusions

Mélanie Batista found out that the Google Ads Editor has a new recommendation: they write titles and descriptions based on the first elements you make.

Thomas Eccel found out that Google is testing with a remove ad button.

Google has changed the select an Ads account design. Could not make a good picture because of the privacy of my clients. So it’s best to have a look at your account.

Xavier Mantica received this chart below from the Google Growth Team. In this chart Google is talking about the upgraded version of Broad Match. Now Google is always talking about how broad match has become better and in this chart they are explaining more about this new version. According to the growth team these changes

Denie Geertzen received this mail that told him that his Discovery Campaigns will be upgraded to Demand Gen in January.

January 9 2022 I decided to buy the first masterclass from PPC Mastery. I already followed their pre-recorded Performance Max Mastery before. Around that time there was not so much information around Pmax so I was very happy to get some useful information. After gaining that positive experience I still had not followed an extra