SEA

I’ve included for you below all the news from week 49. If you want to stay up to date make sure you subscribe to my newsletter: https://lnkd.in/edQGSsmr 10 sitelink test: https://lnkd.in/ebuQUjB6Merchant Center Next rules:https://lnkd.in/ew3K4-EqBeta Headline Ads: https://lnkd.in/ei5EFY_bSeparate Line organic and paid: https://lnkd.in/eu5t5WVtChange select Ads account design: https://lnkd.in/etFPsf6PRemove Ad button: https://lnkd.in/euHjxx7zNew recommendation Google Ads Editor: https://lnkd.in/eaY6k-jzExclude […]

10 sitelinks test Arpan Banerjee found this test from Google where they are showing 10 sitelinks in one Ad! Merchant Center Rules In 2024 Google Merchant Center Next will also have feed rules and supplemental feeds. Google won’t invite merchants using these features to migrate until they’re available in GMC Next! If you already have

Pictures are becoming more and more important in Ads. Google started a while ago by showing one picture in an Ad. Later they showed 3 and now I found Ads with 5 pictures! What does this mean for your campaign? That you need to add multiple high-quality pictures so that Google can show the right

Anthony Higman found this new Identity verified badge in Google Ads.

Google has released more information about how Google Ads is implementing the Privacy Sandbox Attribution Reporting API. For more information, please refer to this link!

Joe Robinson found out that you also have a new product menu for normal shopping campaigns! Before I already posted about this change in Pmax. Must have gone live at the same time, but maybe I missed it…

Rüdiger Rudolph found out that Google Ads is testing with headlines in front of the description!

GA4 updates November: – Improved subproperty filtering of automatically collected events– Integrate Salesforce Marketing Cloud with Google Analytics 4– Increased Parameter Value Character Limit for GA4 360 Customers– Scheduled emails– Admin redesign– Turn on or off existing comparisons– Improvements to data sampling and the (other) row For all the updates check: https://lnkd.in/gQwzfb3n

Aggregators in The US and Canada can now participate in Vehicle Ads!

GA4 made some updates to the preset date ranges in Explore and they have sent a warning about large properties that exceed event collection limits. This warning is for big properties. When these properties exceed the event limit they will automatically get the event-level data retention setting reduced to 2 months.