GA4

Tamás Geiger found out that the measurement Protocol documentation has been updated. You can now send the new consent parameter to include consent mode flags in MPv2 hits. For more information read: https://lnkd.in/eRTJqDjS

Josh Silverbauer found out that GA4 has had an update. When you search in the table chart, it will now also filter the above timeline & bar charts:)

Google Analytics changes Q4 December: – new Campaign Manager 360, Display & Video 360, and Search Ads 360 reports– new traffic source dimensions– Improvements to Google Analytics 4 integration with AdSense– Updates to preset date ranges in Explore– Warning about large properties that exceed event collection limits– Google Analytics 4 audience builder in Google Ads–

– new Campaign Manager 360, Display & Video 360, and Search Ads 360 reports– new traffic source dimensions– Improvements to Google Analytics 4 integration with AdSense– Updates to preset date ranges in Explore– Warning about large properties that exceed event collection limits– Google Analytics 4 audience builder in Google Ads– Predefined and custom item-scoped dimensions

You can now establish links between Google Analytics 4 (GA4) properties and AdSense accounts.

How you count your conversions can be crucial for your campaign. You can inflate some conversions with the wrong settings! In your settings, you can choose once per event or once per session. If you don’t choose an option the default option normally is once per event. The only time it is once per session

Fırat Dere found out that GA4 has introduced an advanced tracking(enhanced conversion tracking) feature that allows the inclusion of user-provided data, such as Google Ads, mail, address, and phone information, along with traffic signals. To counter the negative impacts of cookieless tracking by 2024, sending first-party data along with tag setup is deemed the most

4 GA4 updates in 4 days… That’s a lot of 4’s 😂 In the latest update, Google Analytics 4 introduces new reports for Campaign Manager 360, Display & Video 360, and Search Ads 360. These reports allow for in-depth analysis of data from integrated ad platforms. Accessing the reports is made easy through integration-specific summary

Jon Su found out that GA4 has introduced a new daily fresh option for the GA4 BigQuery export (GA360 customers).

Arpan Banerjee just sent me this message that Google will remove Signals from the reporting identity on February 12, 2024.