Google Ads news week 10 – sponsored by ProfitMetrics.io

I’ve included below all the Google Ads news from week 10:

LSA update: https://lnkd.in/ezx_RNhb
Solutions live: https://lnkd.in/ep7bKi25
Attribution models retired Merchant Center: https://lnkd.in/egbF57HG
DMA is live: https://lnkd.in/e3bJ5n3H
E-barometer February: https://lnkd.in/eeFwkpM2
CSS update: https://lnkd.in/e8SRERXs
New LSA format: https://lnkd.in/e5jRXa7p
Dynamic promotions: https://lnkd.in/efhgvFut
Generated AI images: https://lnkd.in/eTMvB9rp
Customer Match type live: https://lnkd.in/eU4YNeQN
New CTA conversion tracking that could limit performance: https://lnkd.in/en6ru2WT
Google launches a Marketing Mix Model: https://lnkd.in/egFSnEHX
New conversion column: https://lnkd.in/eDGXMkk8
120 countries max: https://lnkd.in/eMcp2AhV
Enhanced conversion account level: https://lnkd.in/eJR_bbkA
Google Marketing Platform API: https://lnkd.in/eAfm_dJr
Change History Feedback: https://lnkd.in/e6PPjhgK

GA4

360 update: https://lnkd.in/eUeAZTZ7
Google Marketing Platform API: https://lnkd.in/eAfm_dJr
Consent mode recommendation: https://lnkd.in/et6N-7Tc

Policy updates

Belgium gambling: https://lnkd.in/erEdH8gW
South Africa & Belgium Healthcare and medicines: https://lnkd.in/ebNiK-WA
Romania gambling update: https://lnkd.in/eh2J-3e7
Depreciation Full Path & Path attribution: https://lnkd.in/eKG7yEau

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