Meta is expanding automated targeting options 

Meta is expanding automated targeting options with Meta’s Advantage detailed targeting.

Advantage detailed targeting is available in Meta’s Advantage product suite.

This new toolleverages AI and machine learning technology to identify a broader range of high-valuable customers.

Meta’s Advantage detailed targeting is available for:

– Campaigns optimized for Impressions, Video views, Reach, Engagement or ad recall lift
– Campaigns optimized for Leads
– Campaigns optimized for Link clicks or Landing page views.

For more information read this article.

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