I’ve included for you below all the news from week 50. If you want to stay up to date make sure you subscribe to my newsletter: https://lnkd.in/edQGSsmr
New Column Google Ads: https://lnkd.in/gFmSZM9H
Conversion diagnostic tab: https://lnkd.in/gfVu52fi
Demand Gen costs: https://lnkd.in/gTA6SFTq
Multi-format Ads: https://lnkd.in/gU7QKgCH
Shorts now have brand safety: https://lnkd.in/gP3FBx8N
PMax device metrics: https://lnkd.in/g7WSyPMu
Finance policy error: https://lnkd.in/gRa4CYmj
New cookie feature: https://lnkd.in/grjXSTCV
YouTube builds a better experience: https://lnkd.in/gsgZJfsh
Consent Mode Banner: https://lnkd.in/gWxr4Gsj
Google Analytics & Looker Studio
Enhanced conversion GA4 & Protected Audiences API: https://lnkd.in/g8uKpvCN
Looker Studio update 14 December:https://lnkd.in/gaJSnftN
Advanced tracking beta: https://lnkd.in/gdsV8CSf
Goodbye Google Analytics 360: https://lnkd.in/g9kekKSn
Policy updates
Advertiser verification: https://lnkd.in/gxkxmy5T
Adsense requirements:https://lnkd.in/gKj-kWtU
Real-time bidding apps: https://lnkd.in/gMCjg86k
Deprecating Content API: https://lnkd.in/g9HWhJJQ
